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The Best Selling Item On eBay!

What is the best selling item on eBay you ask?

I’m not going to play you out with lame ideas for eBay businesses that don’t work, or tell you to go out and research everything yourself. Nope, not here! All you need to know right now is that sunglasses are an easy money machine selling in eBay. Even with summer ending soon, sunglasses remain popular year round. I know you’ve probably seen a lot of articles like these throughout the years, but this isn’t your typical fake out. I’m going to tell you everything that I’ve done (recently) this past summer to buy a car, get my own place, and conquer eBay.  https://elmundodeals.com

When people ask me “what is the best thing to sell on eBay”, I usually don’t tell them. I’ve decided to spill the beans on here now because I have moved on from eBay, and have started my own company. Why waste good advice when I can offer you (the people) great eBay tips for selling and the ability to make money?

So here’s what you do. Create an eBay account. If you don’t have one already it’s easy so I won’t explain it here. Now while creating your eBay account think of a business name you want to go by. Something catchy like shademebaby or whatever. It’s not a big deal if you don’t like it, because eBay lets you change your name after a month anyway. Also, most customers on eBay don’t care about your name and won’t repeat shop with you anyway.

Now I’m going to give you an eBayer ID I want you to look at, and copy as much as possible. They sell the most sunglasses on eBay, and are good at it. They sell like 10,000 pairs of sunglasses on eBay a month. The name is “SHARPKO”. Search for it on eBay and check out how he sells sunglasses, and see what his listings look like. This is going to come into play later when I tell you how to create your listings effectively.

Some other notes about your eBay account you should take into consideration is the following: setup your paypal account and link it to eBay. You’re going to need to create an eBay store at some point so look into that. It costs 16.00 a month.Don’t buy it yet though. If you’re not familiar with your eBay account you should be by now.

The next obvious step we have to take is to look for inventory to sell. Well, instead of sending you off and wishing you good luck on your search I’m going to provide a link to the best sunglasses wholesaler out there right now. Olympic Eyewear has the best quality sunglasses out of any other wholesaler website out there. Trust me, I went through this process already so I know first hand. If you want to search for your own wholesaler feel free. Simply type in wholesale sunglasses on Google and you’ll find plenty. Be warned though, other quality of sunglasses out there suck balls.

So now that you’re at Olympic eyewear’s website we need to focus on 3 brands. The DG sunglasses, XLoop sunglasses, and Aviators. These are the three most popular brands of sunglasses on eBay. Don’t bother with most of the other brands unless you see something you really like. Now depending on how much money you have, will depend on how much stock you buy. The average cost is around $30 a dozen per box. But, wait! Guess what? You can sell your sunglasses without buying them first. Here’s how…

Pick a group of 5-10 sunglass styles you like. Now right-click and save the images for the sunglasses. Now when you go and create listings on eBay, just use the stock images the website provides and “act” like you already have the sunglasses. Now, when you start selling them you can use the money other people pay you and use that to buy your inventory. Since Olympic Eyewear accepts paypal it makes it even easier. Words of caution though… you are not going to sell all 12 pairs of a certain style before you have to purchase them. So you’re going to have to pay some of it. Also, look at Olympic eyewears shipping times and see how long it’s going to take to arrive to your house. You don’t want to keep your eBay customers waiting or they will leave you negative feedback and ruin your eBay account. It took like 4 or 5 business days to reach me. As soon as they came to my house I shipped them out and it was never a problem.

 

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Why Are People So Worked Up?

Why are Americans so worked up about health care reform? Statements such as “don’t touch my Medicare” or “everyone should have access to state of the art health care irrespective of cost” are in my opinion uninformed and visceral responses that indicate a poor understanding of our health care system’s history, its current and future resources and the funding challenges that America faces going forward.

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While we all wonder how the health care system has reached what some refer to as a crisis stage. Let’s try to take some of the emotion out of the debate by briefly examining how health care in this country emerged and how that has formed our thinking and culture about health care. With that as a foundation let’s look at the pros and cons of the Obama administration health care reform proposals and let’s look at the concepts put forth by the Republicans?

Access to state of the art health care services is something we can all agree would be a good thing for this country. Experiencing a serious illness is one of life’s major challenges and to face it without the means to pay for it is positively frightening. But as we shall see, once we know the facts, we will find that achieving this goal will not be easy without our individual contribution.

These are the themes I will touch on to try to make some sense out of what is happening to American health care and the steps we can personally take to make things better.

 

  • A recent history of American health care – what has driven the costs so high?
  • Key elements of the Obama health care plan
  • The Republican view of health care – free market competition
  • Universal access to state of the art health care – a worthy goal but not easy to achieve
  • what can we do?

 

First, let’s get a little historical perspective on American health care. This is not intended to be an exhausted look into that history but it will give us an appreciation of how the health care system and our expectations for it developed. What drove costs higher and higher?

To begin, let’s turn to the American civil war. In that war, dated tactics and the carnage inflicted by modern weapons of the era combined to cause ghastly results. Not generally known is that most of the deaths on both sides of that war were not the result of actual combat but to what happened after a battlefield wound was inflicted. To begin with, evacuation of the wounded moved at a snail’s pace and this caused severe delays in treating the wounded. Secondly, many wounds were subjected to wound care, related surgeries and/or amputations of the affected limbs and this often resulted in the onset of massive infection. So you might survive a battle wound only to die at the hands of medical care providers who although well-intentioned, their interventions were often quite lethal. High death tolls can also be ascribed to everyday sicknesses and diseases in a time when no antibiotics existed. In total something like 600,000 deaths occurred from all causes, over 2% of the U.S. population at the time!

Let’s skip to the first half of the 20th century for some additional perspective and to bring us up to more modern times. After the civil war there were steady improvements in American medicine in both the understanding and treatment of certain diseases, new surgical techniques and in physician education and training. But for the most part the best that doctors could offer their patients was a “wait and see” approach. Medicine could handle bone fractures and increasingly attempt risky surgeries (now largely performed in sterile surgical environments) but medicines were not yet available to handle serious illnesses. The majority of deaths remained the result of untreatable conditions such as tuberculosis, pneumonia, scarlet fever and measles and/or related complications. Doctors were increasingly aware of heart and vascular conditions, and cancer but they had almost nothing with which to treat these conditions.

 

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Best Areas to Rent Apartments

Austin, Texas is a vibrant metropolis and not only serves as an entertainment mecca for the entire country, but also fills the duty of state capital. Finding Austin apartments has become a bit of a journey involving some hard work and perseverance. https://evochy.com/

The people who put themselves through this process often do not realize how many needless searches they could have saved. An apartment search really needs to be refined so it will save you time and still produce a viable result in good time. By the time it takes some people to search through hundreds or thousands of choices, the perfect apartment could already be taken. Make a list of your needs well before you commence searching through the seemingly endless Austin apartment listings. What do you need to do in order to ensure that you are picking from the cream of the crop of the apartments in Austin?

Utilize the Internet

You have a powerful tool available to you that you can utilize to gather the data you need to make the best, most informed, decision possible, and it’s called the internet. If you do not have a connection at home, you can go to an internet cafe and accomplish what needs to be done at a minimal cost. You start your odyssey by accessing the city website. You can extract physical boundaries of the districts and neighborhoods from that information and gain a visual layout of the city as a whole. Write a list of what you can’t live without and can’t live with, and cross-reference that list with neighborhoods that bear some geographic interest to you. These following two areas are amongst the best areas to rent apartments in Austin.

Hyde Park

For instance, if you were considering your love of turn-of-the-century architectural design, you may want to look into Austin apartment rentals in the central city neighborhood of Hyde Park. Hyde Park has a long history as it was planned out in 1890s by entrepreneur Morton Martin Shipe. It was his dream to sell larger homes of Victorian design to an increasing number of upwardly mobile members of the middle class. The whole area exudes a quietly artful ambiance and is prime territory for those with definitive tastes. You will, however, have to pay for your comfort as this is not an inexpensive area. This isn’t typically a neighborhood with loosely affiliated communal households, so if you are looking for a place to crash between shifts at the local Denny’s, you may want to set your sights elsewhere.

West Lake Hills

Maybe you are looking for quiet arbor-lined streets. You would then want to look into the west Austin neighborhood, West Lake Hills. For all intents and purposes, West Lake Hills isn’t really a neighborhood of Austin. It has its own city government. However, it has peacefully and agreeably co-existed with the remaining urban community of Austin and has become an integral part of the Austin experience. The tree covered streets cast a blanket of calm over the entire area and separates West Lake Hills from the bustle of Austin proper, all the while being close enough to downtown to feel that necessary connection to Austin and give you the transportation options to get around with ease.

If you keep this advice in mind and research the neighborhoods yourself, you will find the best apartments for rent in all of the Austin apartment listings.

 

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What Should You Look For When Buying a Cheap Digitial Camera

One of the best things of today is the technology that is out there. The most recent technology comes with the latest cameras. Cameras can range from having tons of features to almost no features at all. Most of the cameras have different kinds of zooming features, cameras, music that you can download, and you can even shop online with some. Whatever kind of camera you have dreamed about, you can be almost certain that it will be listed at a wholesale price, therefore making it cheaper. https://3thirds.net/

One thing with buying from wholesalers is that you must still be careful and not get cheated out of your dream camera. A lot of people that it can’t happen to them, but it very well could. There are things that you should be thinking about before buying from a wholesale distributor list.

Write down all the features that you would like in a camera, and what you wouldn’t want. Make sure that you include the kind of color that you would like such as black, or silver. After you have an idea of what you want start searching the web for that type of digital camera. Type in keywords that will help you with your search. Keep in mind that prices are offered low to keep you happy.

Make sure after you find a camera that you really love, double check the price. One might offer a great price, while the other one doesn’t. Check the reviews of the seller, and make sure that they are alright. Read what other people say about them. If you ever have any doubts find another one at Salehoo. Salehoo always has lots of variety because of the category lists that they provide. It is broken up really easy into sections that you can understand and makes shopping so much easier.

After you have found a camera that you like make sure that you check and make sure that it is reliable. Salehoo has 24/7 customer service so if something goes wrong or if you have any questions you can contact them and they will respond fast. If you have a question about the camera that you are buying email them.

Selling cameras is a very competitive business. SaleHoo is one of the fastest ways to search for a cheap quality camera online. Everything is already listed right there in the category section. You can search for everything in one location at SaleHoo and save time doing it.

Salehoo Wholesale Dropshippers [http://www.wholesale-dropshippers.biz/] is constantly updating their database and can provide international shipping at very low or no minimum order quantities. There is also A three-tier review system of SaleHhoo accredited dropshippers are done to ensure quality of products and services. Find out more about how SaleHoo can help jumpstart your online career! As seen on CNN, CNBC, Money Today and Various other Business Journals!

 

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the Dire Consequences of Being Late

What I like about Indonesia: Flexible with time and nobody minds if there are changes in the last minute.

What I dislike about Indonesia: Flexible with time and nobody minds if there are changes in the last https://sonolightevent.fr/  minute.

 

One of the most quintessential elements of Indonesian culture is time and how time is treated. Unfortunately, this could also come as a surprising challenge for many who come from abroad or those who repatriate back to Indonesia. It takes a lot of adaptation and patience or “getting used to” to tolerate this element – it is essentially like learning a new language. Growing up, the phrase “time is money” and “time is of the essence” has been regularly pushed unto me and being tardy was simply unacceptable and disrespectful.

In Indonesia, it is not unusual to hear stories and complaints of people who have waited hours for someone to show up. Let that be a business meeting, a doctor for his patients, job interview or a chat at a nearby cafe, you may find yourself waiting for what seems like forever. You might also be familiar with cancelling plans at the last minute, or people who alter the plan as it goes – sometimes for no good reason.

Jam Karet & Ngaret

So what is so different? After all we are still on the same Earth and time is a universal language. Yes, in Indonesia there are still 60 minutes in an hour, and there are 24 hours in a day, and 7 days is still 7 days regardless, but the issues aren’t in the numbers, but in perception.

A common saying in Indonesia is “Jam karet”. Jam Karet or ngaret is a popular phrase, an excuse, a claim, an idea and an explanation used when someone is late. “Jam Karet” and the literal translation is Rubber clock, implies that the hour or minute hand on the clock can be twisted and manipulated so anytime you arrive is always correct. But what is most important is that much like a piece of rubber, it is flexible. Being late has become so prevalent, to the extent that a unique term has been created to justify it.

Power Distance

The reality is, not everyone is born equal in Indonesia. You can show up late to meetings and appointments, simply because you’re at a higher position in the chain of command than everyone else. Where you are in the corporate ladder matters, and it could give you a get out of meetings free card and no one will challenge you. The meeting starts when the head honcho says it starts, whether they are late or not. In some instances, time isn’t perceived at all. But chain of command goes beyond the workplace: universities, schools, doctor appointments also apply the concept of power distance. Professors can show up late to university lectures, simply because they are the most important person in the room. Teachers can be absent, and no student dares to question or challenge, because it may tarnish their relationship with the teacher

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What Is Local SEO

How do you know if you need a local SEO strategy? The critical word in this question is “local.” Do you own a business that draws in customers from zero to 15 miles away? Would potential customers looking for your products and services drive up to ten minutes to get to your business? If you can answer yes to these questions, chances are you need to manage your local SEO strategy.  https://liveeasy.co.za/

So, what is local SEO? And why is it important?

What Is Local SEO?

Local SEO involves optimizing your online presence to attract business from local searches on Google and other search engines. According to Hubspot’s local SEO statistics, 46% of all Google searchers are looking for local information. And 72% of consumers who searched for a local product or service using local SEO near me searches visited a store within five miles.

So, does local SEO work? It sure did if you were one of those businesses. Are you wondering where to start? To illustrate the benefits of focusing on local SEO, we’ve put together a list of five reasons why it’s essential for your business success.

5 Reasons Local SEO Is Essential for Your Business Success

Reason #1 – Your Business Details Appear in Front of Consumers Looking for Your Products and Services

Remember the good old days when you scoured the yellow pages to find businesses offering the products and services you needed? Today, all you do is type the product or service you’re looking for into a search engine on your laptop, desktop, or mobile device. The businesses that provide those products or services will pop up. And, if you type “near me,” it’ll show you everything close enough to drive to from your current location.

Pretty slick. Those local SEO “near me” searches save you time. Just choose what you like, pull up the map and directions, and you’re good to go. If you look at those results carefully, you’ll see they’re populated by online business directories, much like the yellow pages of bygone days.

When you compare local SEO vs. organic SEO, both are still important. You want a content marketing strategy that helps your pages rank in search engine results for specific keywords and keyword phrases (the goal of organic SEO strategies). But local SEO is critical for businesses that serve a localized community. It’s somewhat less important for global companies that draw customers from all over.

Reason #2 – Consistently Accurate Online Directory Citations Boost Your Organic and Local Pack Rankings

You must list your business name, address, and phone number accurately and consistently across the top-ranked local citations and business directories. That information is referred to as your NAP Data (name, address, phone). A search engine bot is more likely include your business in the search engine results pages (SERPs) if it’s confident that your information is consistent and accurate.

That seems fair. Do you think you might get frustrated if Google sent you to a business that isn’t there or gave you a phone number that’s no longer in service? Search engines want to find this basic information about your business in numerous places throughout the internet.

When they find that information in several places-and it’s all consistent and correctthey trust the data. But if Google or Bing, for example, see confusing, inconsistent data, they consider it less valid-less reliable. Therefore, search engines are more likely to bypass you in favor of a business with more consistent NAP Data.

Reason #3 – Your Business Site Gets More Links Back to It from Authoritative, Trusted Sites

Backlinks, or links pointing to your site from trusted, authoritative websites, play an essential role in SEO. They validate your website’s existence, proving that your site is a viable force in the vast internet universe. Additionally, some directory citation sites add a website URL field to their listings and display these URLs as ‘dofollow’ links. That passes valuable link equity to your site. Search engines use backlinks to determine your domain authority, boosting your SEO (as opposed to ‘nofollow’ links, which are nice but don’t give you any juice).

Want another great way to snag a backlink while doing something else worthwhile to build your business? Join the local chamber of commerce or other business group. Doing this will provide a relevant local link back to your website, and you can network at local events. While you’re at these events, you might pick up some business or even more backlink opportunities.

In addition, if you have vendors or are a product provider, you may want them to link to your website as well (with a dofollow link, of course).

Reason #4 – Your Business Will Be Closer to Landing on the First Page of Search Engine Results

Online business directories take up quite a bit of real estate on search engine results pages (SERPs). As a result, local businesses they list in their directories get top billing on local search queries. If you’re not on those lists…

 

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Selling your product is the foundation of business

Sales are the lifeblood of any business. Selling your product is the foundation of business success. Sales drive profits. Sales drive business expansion. Without sales, there is no customer satisfaction or customer relationship.

Therefore, one of the critical functions of any business organisation, small, medium or large scale is marketing. Business enterprises spend billions every year marketing their products to the target market. This might be in the form of advertisements like billboards, television, radio, newspaper ads or sales promotion techniques or public relations. https://charutoscubanos.com/

The critical question for every business is how to maximise their marketing expenditure. It is essential that the benefits exceed the cost. Therefore, the burden of every marketing manager is to delineate the marketing media that is most profitable for their business.

A world outside your ‘world’

We live in a globalised market that has been made possible by various technological innovations, especially the internet and mobile technology. The urgent question for every business owner is ‘what is the best way to maximise the globalised market for my business?’ Part of answering this question is another question, ‘how do I market my business in a globalised economy?’

According to the Statistics Portal, as of April 2018, there are 4,087,000,000 internet users all over the world. In like manner, there are 3,297,000,000 social media users. More than 50% of the world population are active internet users.

For every traditional means of advertising, your reach is limited to the number of people within your geographic location. Even if you are a large scale company, your advertisement can reach only as much as the population of your country and maybe some neighbouring countries. China, the most populous nation has less than 2 billion people. Traditional means of marketing can only reach as much as 2 billion potential people even in China.

But with the internet, the scope of ‘target market’ has changed. Your target market does not have to be the people within your geographical location. In a globalised economy, your target market can span across the whole world. A firm in China can position their business online to target customers in Canada. A manufacturing plant in Nigeria can target customers in Russia.

This is most especially true for people who sell services. A writer in South Africa can be writing for a magazine in the United States while an Accountant with the knowledge of International Financial Reporting Standards and accounting packages can be prospecting clients in far away Australia. A graphics designer in France can design flyers and banners for a client in Ghana. A relationship or self-development expert in Britain can be prospecting clients in Spain. In a globalised market, not even language is a barrier to such opportunities.

 

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Essential Steps You Need To Succeed

After you have joined an affiliate program, there are several crucial steps you will need to take in order to succeed. Without taking the steps outlined below, your chances of succeeding will be limited. By simply following these guidelines, you will be able to increase your affiliate marketing commissions and earn some money you can live on.

A lot of people fail with affiliate marketing programs because they do not have the necessary affiliate marketing program information.

Generally, the best way of succeeding with affiliate marketing programs is to choose a niche; create a useful and content-rich and keyword-rich website on the specific topic of your niche, and add in your affiliate links and AdSense ads.

So what is the critical affiliate program information you will need to know, and the steps you need to take for you to succeed with your affiliate marketing program?

1. Set your objective of how much you want to earn. You will need a goal to work towards. How much do you want to earn per month? It also helps to visualize what you want to achieve with this goal. Pay off your car? A holiday? You must start with an achievable amount, and gradually increase this amount.

2. Find a niche that suits you and your interests. Your business is a long-term commitment, thus you will need to get involved with an affiliate marketing program in a niche that interests you. The internet is full of affiliate marketing program information; make an effort to do your research and find the best niche to suit your interests.

3. Select a lucrative niche. You will need to have affiliate marketing program information about how profitable any opportunity you are interested in will be. Your goal is to make money, and you need to establish how profitable your business will be. The internet has information about profitable niches, and you will need to know these before you decide the best opportunity for you.

4. Another piece of critical affiliate marketing program information you will need to have is the reputation of the affiliate merchant. You need programs with a good reputation and high-quality products or services that will be easy to sell.

5. Create a useful, motivating, content-rich and keyword-rich website which search engines will pick. Offer some free tips and tools on your site; make your visitors want to come back to your site. This is very critical because more visitors to your site mean more sales and more money for you. https://www.audrey.com.br/

6. Place AdSense on your site. If you have a website with a lot of visitors, you can easily earn some money from AdSense.

7. Get Links. This is a very important affiliate program information you will need to always remember. Linking to other sites will help improve the ranking of your site. One way links are more important than reciprocal links.

8. List your website in major and niche directories.

9. Write and distribute articles. This strategy extremely essential, and it is a cost-effective way to market your affiliate program.

10. Be Patient! It normally takes a few months of consistent effort before you can start to see any benefits. Do not be discouraged, do not give up. Your efforts will start to show after about three months as search engines will start to send traffic to your website.

Outlined above is crucial affiliate program information you will need to know if you want to succeed and make some money as an affiliate. By simply following the recommendation above, you will see your affiliate growing gradually.

A lot of people fail because they do not have the important affiliate marketing program information they need and the guidelines on how to succeed. As a result, they do not know how to earn any money or increase their affiliate checks. These steps can help you increase your earnings. Follow them, stay persistent and watch the funds roll in!

 

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Should Resellers Control Your Marketing?

Manufacturers, importers and wholesalers that do not or cannot justify creating their own distribution outlets traditionally rely upon resellers to interact with the end-customers. Of course, the Internet does offer an alternative path to market, but that does not overcome logistical problems, credit control and expertise in Internet-marketing regardless of the blurb peddled by hosting and e-commerce services. (That subject is beyond the scope of this particular article). https://blackjackmom.com/

Resellers may offer some significant financial benefits, even though reseller margins are likely to be in the order of 30% or more. A bigger issue is the potential loss of control of virtually everything related to your brands, including market positioning, customer perceptions and pricing

Here are a few examples

 

  • An importer of name-brand products consistently described his business as a “wholesaler.” His major brand was sold to the public through a well-known chain of specialist stores for several years with conspicuous success. A component of our advice was to develop a new website that not only clearly identified the features and benefits of the brand, but also stated the “recommended” retail prices of each major product, The objective was to create stronger brand positioning as well as set price expectations in the minds of end-users, making it easier to make a favourable pre-purchase comparison, rather than rely entirely on the reseller’s advice This author’s advice to take direct control of marketing was rejected, despite our warning that the reseller might seek to take over the import and distribution of the brand. It will come as no surprise to know that is exactly what transpired.
  • The same importer also rejected our advice to put serious effort into building a strong brand identity for his own product range that would offer similar product benefits at lower prices and one that could be distributed through different resellers and/or direct to end-users via the Internet. It was not to first, or the last time we have suggested that “if there is to be a competitor, let it be you”.
  • A leading manufacturer of rural products distributed a wide range of goods through resellers, the latter also selling his competitor’s products through the same outlets. The company accepted our advice to significantly enhance the brand identity through a combination of advertising, trade- promotion and, in particular, point-of-sale merchandising.

One significant finding was that the packaging of several products was inadequate, causing considerable inconvenience. The competitor did a significantly better job.

 

We also recommended making product identification and selection much simpler for the end-users. At no cost to the reseller, custom-made display units with product-selection guides were developed and installed in the reseller’s showrooms.

 

  • We recommended and received approval to conduct a “mystery-shopper” campaign for a major camera brand. The results were significant, namely that the highly skilled sales personnel in the reseller outlets invariable used our client’s products themselves, but did not consistently recommend and sell them to end-customers. The reasons became obvious, namely that retail profit margins, commissions, trade-promotions and other incentives outweighed brand considerations.

Getting beyond simple facts

 

Management will have its own views of what is wrong and probably some fairly fixed ideas on how to proceed. Frequently, there will be resistance from certain quarters to any changes. The hard part for a consultant is to convince management that internal navel-gazing, however thorough, may not in itself identify potentially important issues and solutions, especially if the latter appear in any way radical.

No two scenarios are likely to be identical. However, the process of evaluation is remarkably similar, even if the recommended solutions differ. This author’s company ASPAC Consulting deploys proven techniques that usually include the following stages:

 

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What Is Local SEO and 5 Reasons Why It’s Important

What You Don’t Know Online Can Hurt You

How do you know if you need a local SEO strategy? The critical word in this question is “local.” Do you own a business that draws in customers from zero to 15 miles away? Would potential customers looking for your products and services drive up to ten minutes to get to your business? If you can answer yes to these questions, chances are you need to manage your local SEO strategy. https://mahadjobs.com/

So, what is local SEO? And why is it important?

What Is Local SEO?

Local SEO involves optimizing your online presence to attract business from local searches on Google and other search engines. According to Hubspot’s local SEO statistics, 46% of all Google searchers are looking for local information. And 72% of consumers who searched for a local product or service using local SEO near me searches visited a store within five miles.

So, does local SEO work? It sure did if you were one of those businesses. Are you wondering where to start? To illustrate the benefits of focusing on local SEO, we’ve put together a list of five reasons why it’s essential for your business success.

5 Reasons Local SEO Is Essential for Your Business Success

Reason #1 – Your Business Details Appear in Front of Consumers Looking for Your Products and Services

Remember the good old days when you scoured the yellow pages to find businesses offering the products and services you needed? Today, all you do is type the product or service you’re looking for into a search engine on your laptop, desktop, or mobile device. The businesses that provide those products or services will pop up. And, if you type “near me,” it’ll show you everything close enough to drive to from your current location.

Pretty slick. Those local SEO “near me” searches save you time. Just choose what you like, pull up the map and directions, and you’re good to go. If you look at those results carefully, you’ll see they’re populated by online business directories, much like the yellow pages of bygone days.

When you compare local SEO vs. organic SEO, both are still important. You want a content marketing strategy that helps your pages rank in search engine results for specific keywords and keyword phrases (the goal of organic SEO strategies). But local SEO is critical for businesses that serve a localized community. It’s somewhat less important for global companies that draw customers from all over.

Reason #2 – Consistently Accurate Online Directory Citations Boost Your Organic and Local Pack Rankings

You must list your business name, address, and phone number accurately and consistently across the top-ranked local citations and business directories. That information is referred to as your NAP Data (name, address, phone). A search engine bot is more likely include your business in the search engine results pages (SERPs) if it’s confident that your information is consistent and accurate.

That seems fair. Do you think you might get frustrated if Google sent you to a business that isn’t there or gave you a phone number that’s no longer in service? Search engines want to find this basic information about your business in numerous places throughout the internet.

When they find that information in several places-and it’s all consistent and correctthey trust the data. But if Google or Bing, for example, see confusing, inconsistent data, they consider it less valid-less reliable. Therefore, search engines are more likely to bypass you in favor of a business with more consistent NAP Data.

Reason #3 – Your Business Site Gets More Links Back to It from Authoritative, Trusted Sites

Backlinks, or links pointing to your site from trusted, authoritative websites, play an essential role in SEO. They validate your website’s existence, proving that your site is a viable force in the vast internet universe. Additionally, some directory citation sites add a website URL field to their listings and display these URLs as ‘dofollow’ links. That passes valuable link equity to your site. Search engines use backlinks to determine your domain authority, boosting your SEO (as opposed to ‘nofollow’ links, which are nice but don’t give you any juice).

Want another great way to snag a backlink while doing something else worthwhile to build your business? Join the local chamber of commerce or other business group. Doing this will provide a relevant local link back to your website, and you can network at local events. While you’re at these events, you might pick up some business or even more backlink opportunities.

In addition, if you have vendors or are a product provider, you may want them to link to your website as well (with a dofollow link, of course).

Reason #4 – Your Business Will Be Closer to Landing on the First Page of Search Engine Results

Online business directories take up quite a bit of real estate on search engine results pages (SERPs). As a result, local businesses they list in their directories get top billing on local search queries. If you’re not on those lists…

You need to know how to get your business listed in these local citations business directories because you’ll lose out on valuable business. And what you don’t know online can hurt you.